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Political Campaign Planning Manual: A Step by Step Guide to Wining Elections

Added: February 7th, 2018

Campaign

The Campaign Planning Manual lays out the basic principles that must be followed in every political campaign throughout the world: research, goal setting, targeting, message development, voter contact, and campaign organization. These basic principles are like the laws of physics and apply everywhere. This manual has been developed to assist political parties and candidates in taking these steps to become this type of winning campaign. Readers should go through the entire manual once so that they have some understanding of the whole process. They should then go through the manual step by step, answering all the questions and filling in all the worksheets. In this way, they will have a good start on writing a campaign plan.


Keywords:

Keywords: campaign, candidate debate, discussion, debate, political campaign, constituency, elections

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